Paul Silburn, creative partner, Saatchi & Saatchi, said,

A set of lungs full of cigarette butts really is a disgusting image. We hope that the campaign will encourage people to call the Quitline.

The poster campaign is the brainchild of Saatchi & Saatchi creatives Rob Porteous and Dave Askwith.

One Response to “Enough To Make You?”

  1. gamil adel - Egypt
    11 August 2008 at 1:51 pm #

    this is a very good idea i like it very much